G · R · I · D
You're here because there's someone in your life worth designing for... a gift, an event, a trip... a moment that deserves something unique. I'm so glad you came.
This process is called GRID. Four steps that take you from zero to something unmistakably, specifically, and magically theirs.
R — Reflect on what you've collected
I — Ignite when the ah-ha idea clicks. And it will.
D — Design the experience around that spark
You're on Step One: Gather. Give yourself 20 minutes, answer only what comes naturally, and send it to yourself when you're done.
Your email will include your answers plus guidance on what to do next... how to reflect on what you've gathered, how to wait for the idea, and how to start designing.
Before we begin
Who are you
designing for?
01 of 08
Who They Are
02 of 08
Where They Come From
03 of 08
Their World
04 of 08
The Surface
05 of 08
The People in Their Life
06 of 08
How They Operate
07 of 08
This Chapter of Their Life
08 of 08
How They Give and Receive
You've done the hard part.
Send your gather
somewhere safe.
Enter your email and we'll send everything you've written directly to your inbox. Then sit with it. Read it slowly. The next step — Reflect — is about looking for patterns in what you've gathered. The idea is closer than you think.
Something went wrong. Please try again.
Your answers stay in your browser until you leave or clear them.
Sent. You're on your way
to designing for one.
Check your inbox — your answers are there. When you're ready, read back through them slowly. Look for what keeps coming up. That's where the idea lives.